The origin of the name and branding for STAND Financial Services comes from Mike’s deep commitment to family and relationships.
He searched for a name that would resonate with clients while capturing the essence of his commitment to family. He works with and treats his clients as though they are family by keeping their best interests in mind at all times. He strives to be an advocate or “guide” for his clients and felt a compass would be an appropriate symbol as a compass helps you find your way.
STAND is more than just a name to Mike.
His desire to create something with a purpose opened him up to creating a name that would incorporate all of his family members names. He used the first letter of the names of his wife and children which resulted in the name. S for Stephanie his oldest daughter, T for Teresa his wife, A for Ashley his youngest daughter, N for Nicholas his oldest son, and D for Daniel his youngest son.